Seven celebrated for athlete coverage at the IOC Golden Rings
Channel 7 has picked up three awards for their broadcast coverage featuring several NSWIS athletes at the International Olympic Committee’s (IOC) Golden Rings Awards.
The prestigious Golden Rings were presented earlier this month, awarded to broadcasters for excellent coverage of the Tokyo 2020 Olympic Games. The Awards were presented across 12 categories including the three which saw the Seven Network claim a gold, silver and bronze medal for Best Social Media Content / Production, Best Athlete Profile and Best Olympic Feature / Documentary respectively.
Seven won gold for Best Social Media Content / Production for its From Little Things, Big Things Grow #HomeGames campaign, which saw the feature of a number of NSWIS supported athletes including Brandon Starc, Poppy Olsen, and Owen Wright.
🥇 Seven won the Gold award for Best Social Media Content/Production for its From Little Things, Big Things Grow #HomeGames campaign.#Tokyo2020 The Olympic Golden Rings Awards pic.twitter.com/rpNQ6CS9aJ
— 7Olympics (@7olympics) November 8, 2021
Taking silver, Seven won in the Best Athlete Profile category for its feature on NSWIS graduates, brother and sister BMX riders Kai and Saya Sakakibara. Both of which were on track to compete in Tokyo 2020 before Kai sadly suffered a serious racing accident in the February of 2020.
🥈Seven won Silver in the Best Athlete Profile category for its inspiring feature on brother and sister BMX riders Kai and Saya Sakakibara, who were both on track to compete in Tokyo 2020 before Kai suffered a serious race accident.#Tokyo2020 The Olympic Golden Rings Awards pic.twitter.com/cCUagkdgOM
— 7Olympics (@7olympics) November 8, 2021
Rounding out the wins for Seven, a bronze was claimed for Best Olympic Feature/Documentary for the split-screen coverage of Jessica Fox‘s gold medal canoe slalom race. The feature capturing the emotions of the father daughter pair simultaneously as she raced and he commentated for the network.
🥉Seven took home Bronze for Best Olympic Feature/Documentary for its split-screen coverage of Jess Fox’s Gold Medal canoe slalom race, which simultaneously captured the emotion of Jess and her father Richard, as he commentated.#Tokyo2020 The Olympic Golden Rings Awards pic.twitter.com/rTpV1aKdqb
— 7Olympics (@7olympics) November 8, 2021
The Award medals are a great achievement for the network with more than 100 submissions received in each of the 12 Golden Rings categories.
The Australian Olympic Committee (AOC) has since congratulated Seven for their coverage, with AOC chief executive, Matt Carroll stating Australians were able to appreciate the efforts of the country’s athletes in record numbers thanks to the coverage.
“Broadcast figures were up 71% on Rio 2016, while 4.74 billion minutes were streamed on 7plus through its 40 digital channels,” said Carroll.
“The depth and breadth of the coverage was outstanding… Our athletes and their stories certainly connected with the community during the Games”.
The IOC president, Thomas Bach also confirming the Tokyo 2020 Games as the most engaged Olympic Games ever.
“Through the IOC’s partnership with leading media companies around the world, we are able to share the magic of the Olympic Games to inspire billions of people” Bach said.
Winners for the Golden Ring Awards were selected by an international jury and the awards ceremony took place in the IOC’s headquarters, Olympic House, in Lausanne.
NSWIS thanks Seven for it’s coverage of the Games and all Australian athletes. For the full list of winners or to read more, visit https://olympics.com/ioc/news/olympic-golden-rings-award-winners-unveiled
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